The Trends That Prove Social Ads Are No Longer an Experiment
In MyCustomer, Chris Costello, senior director of marketing research at Kenshoo, shares insights on the success and growing popularity of social advertising.
In MyCustomer, Chris Costello, senior director of marketing research at Kenshoo, shares insights on the success and growing popularity of social advertising.
In Econsultancy, Kenshoo’s Lauren Evans shares key metrics on the evolution PPC.
In Internet Retailer, Kenshoo’s Patti Soete, strategic services manager, shares the do’s and don’ts of dynamic ads.
In EcommerceBytes, Chris Costello, Senior Director of Marketing Research, Kenshoo, discusses early results of the right rail change.
In Total Retail, Kenshoo’s Kelly Wrather discusses key leanings from the 2015 holiday shopping season.
In SocialTimes, Kenshoo’s Laura Ruszkowski discusses the importance of leveraging search intent and applying it to social marketing campaigns.
In AdNews Arsham Imani, ANZ VP, shares his thoughts on how to marketers need to think analytically about each marketing moment available when sending a message to the customer during his or her journey.
In Retail Systems Blog, Kenshoo’s Kelly Wrather discusses the importance of boosting customer lifetime value through mobile app ads.
In Retail Systems Blog, Chloé Pascal, EMEA marketing manager for Kenshoo, discusses the importance of understanding cross-device attribution.
In Which-50 Lauren Evans, Marketing Manager, APJ, Kenshoo, shares insights on Q3 search and social trends.