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by Thad Rueter, Senior Editor, Internet Retailer

“Global spending on paid search marketing increased 24% year over year in the third quarter of 2012, according to a new report from Kenshoo Inc., which provides software to help retailers manage paid search and online marketing programs. Global spending increased 4% quarter over quarter in the third quarter, Kenshoo says in its ‘Global Search Advertising Trends’ report for October 2012.”

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