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The Four Secrets to Advertising on Amazon: 
That Every Ecommerce Marketer Needs to Know

Read the Report

Amazon Advertising presents a unique opportunity that very few truly understand. If you think it can simply be managed like any other marketing channel, you are completely missing the boat.

Find out how you can take advantage of the full Amazon opportunity in this white paper.

Amazon Advertising Mastery is Needed Now More Than Ever

Amazon has been a gamechanger in so many ways and now it offers an online avenue for branded manufacturers to build a foundation for their digital future. But it’s not easy. It has different rules than any other ad channel—online or offline. 

As a leading Amazon API integrator with 600+ campaigns alongside 12 years as an enterprise-level paid search and social advertising platform, Kenshoo is uniquely positioned to help marketers understand this unique and complex marketplace.

Unlike other marketing channels where missteps usually result in wasting the budget, with Amazon Advertising you could really hurt your business if not done correctly.

Download the report

The Four Secrets to Advertising on Amazon

Amazon leads the evolution of consumer shopping behavior, continues to shift technology and advertising norms, and creates new rules for advertisers to follow. 

Brands will need to make fundamental organizational changes quickly as traditional operational structures are not optimal for today’s Amazon opportunity and the future of business.

Marketers need to truly know how it works in order to make the most of the opportunity. Understanding and mastering Amazon’s unique features is a big step in the right direction.

This new report covers the four secrets to advertising on Amazon that you need to know.

We’ve simplified the complexity of this opportunity into four key trending challenges

  • Defining and aligning your organizational structure
  • Aligning advertising strategy to the Amazon way of thinking
  • Ensuring agile decision making
  • Meeting profitability expectations

Read the report today!

Read the Report