Kenshoo will be attending and speaking at SMX West on February 19 – 20 in San Jose. If you are interested in meeting please complete the form or contact firstname.lastname@example.org.
Hear from Kenshoo’s Director of Content, Josh Dreller on the following panel:
Multi-Channel Attribution and Reporting for Digital Commerce
- Understand current and emerging challenges for attribution and implement best practice mitigation approaches
- Identify and prioritize attribution gaps with a strategic metric-impact framework
- Implement a method for calibrating multi-touch attribution measurement with direct market signals
- Navigate the complexity of translating digital traffic to showroom visits
- Manage your Google Analytics data for a better look at multi-touch channel conversions