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Kenshoo will be attending and speaking at the Cleveland Research Company 2019 Ecommerce Summit on 12 September. If you are interested in meeting with the team complete the form opposite or contact info@kenshoo.com.

Hear from Nich Weinheimer, VP Ecommerce at Kenshoo as he discusses “The Next Level of Amazon Advertising – Going Beyond Sponsored Products & Brands”.

As Amazon Advertising expands and evolves, how do Brand Advertisers and agencies up their game and make the most out of the opportunity beyond the basics? The competition is getting savvier by the day, and to stay ahead, you’re going to have to push the envelope. What’s required? Brands need to rationalize myriad disparate data sets across their commerce objectives, inclusive of Retail Analytics, 3rd party measurement data, Advertising metrics, and their own 1st party data if they want to truly win share. Only after normalizing this broad aggregation of data and integrating it with an enterprise ad stack will Brands realize the full value of Amazon Advertising on their entire channel strategy.  Furthermore, it is imperative Brands begin to build an understanding of how to efficiently drive and track traffic from outside Amazon to their ASINs – especially from Facebook and Google. In this session, learn from a veteran ecommerce marketer—and the steward of one of the industry’s leading Amazon Advertising integrators—as he shares insights from 600+ brands on how to pair technology, data, the right team, and expertise to succeed in the future of online retail advertising.