Get actionable product insights on shopping
campaigns across publishers in one place

Microsoft Advertising shopping campaign data is now available in Kenshoo's product grid, alongside product data of other publishers, giving advertisers a unified view of their performance.

  • Analyze

    Break down activity by product performance and identify trends in consumer behavior
  • Compare

    Review product metrics side-by-side across publishers to fill in the gaps
  • Optimize

    Add or remove product groups and adjust bids based on product grid analytics

Capitalize on product insights at a time when shopping campaigns are driving results...

According to Microsoft Advertising, since the onset of the pandemic, shopping clicks have trended up 16% and CPC has dropped 22%

Source: Microsoft Advertising: Bing Internal Data of Jan 2019-June 2020