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by Barry Levine, MARTECH Today

“Two-thirds of Amazon advertisers are using ad campaign automation tools, or expect to do so within the next twelve months.

Tools mentioned by survey respondents include ones from Kenshoo, Splitly, Sellics, Seller Labs, Prestozon, Pacvue, PPC Scope, Helium 10, Adlucent, Jungle Scout and Ignite, as well as proprietary tools.”

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