Challenges
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Effectively reach highly targeted audiences
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Efficiently scale Facebook ads across a wide array of product offerings
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Achieve ambitious ROI goals and better optimize programs based on high-converting products
Solutions
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Leveraged intuitive ad creation tool to set up multiple ad creative and target variations
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Identified highly relevant audience segments and tailored messaging to these targets
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Utilized Kenshoo Analysis Grids to easily compare ad performance and optimize campaigns
Results
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Achieved 4,000 post likes
- Increased product sale by 90x
- 1,100 units sold
