by Aaron Goldman, Kenshoo CMO
Pop quiz hot shot: What do Steve Jobs, Israel, Billy Beane, Don Draper, and Bonnaroo have in common?
All of the above have been sources of inspiration for my columns — and, today, I’ll add one more to the list.
After spending last week in Hawaii with my time-zone challenged kiddos, I hope you can understand why my mind wandered to SEM every now and then.
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