by Aaron Goldman, Kenshoo CMO

That’s the question I addressed… er, danced around, in my keynote at the Social Media Optimization Conference in San Francisco last week.

While I certainly won’t try and recreate my social media rap, my rendition of “Greatest Love of All” (no link, thank you very much), or my rapping Q&A session, I thought I’d share some key takeaways from my presentation with the Search Insider crowd.

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