by Laurie Sullivan, MediaPost
“Kenshoo released analyses on increases and decreases in paid-search ad dollars spent by marketers globally and in the United States, YoY and sequentially during the first three quarters in 2013.
Marketers supported by Kenshoo spent more on paid-search campaigns globally in Q3 2013 — up 10% YoY, but only 3% sequentially for the quarter. The research looks at investments through the first three quarters.”
Read the full article on MediaPost.com.