Kenshoo’s digital marketing software is used by hundreds of advertisers, including five of the top ten global retailers, to deliver better control, automation and results across their search marketing and social media campaigns.
“Kenshoo has given us the technology to not only reach a significantly wider audience globally, but also make sure that our search marketing and social media campaigns are being implemented to their full potential,” commented Stefan Konopatzki, CMO of Rebate Networks. “The Kenshoo Enterprise platform will make us smarter and faster by allowing us to automatically monitor and adapt campaigns to specific time and regional variances, ensuring that the most beneficial keywords are implemented at the most productive times to maximise our profits.”
Kenshoo will enable Rebate Networks to automate its search marketing campaigns, no longer having to rely on manually managing keywords directly in the search engine interfaces. With the enablement of portfolio keyword management, Rebate Networks will increase its keyword total from a few thousand to over one million. Additionally, Rebate Networks will leverage the Kenshoo Social solution to manage ads on Facebook easily and effectively. As a result, Rebate Networks will gain new subscribers, fans and registered customers, as well as increased sales.
On the appointment, Etai Rosen, Kenshoo VP of Sales for Europe, said: “Rebate Networks is a prime example of how Kenshoo’s technologies are used within a global company to maximise online outcomes. We provide marketers with the software to automate campaigns on a scale and precision that would otherwise be impossible. The Kenshoo team looks forward to partnering closely with Rebate Networks to help the company accelerate the amazing growth for each brand in its portfolio.”