August 26, 2010 Beyond Media Global, a regional KENSHOO Partner, announced today that Cyberagent, Japan’s largest Search and Digital Marketing advertising agency has selected KENSHOO to be its technology partner for search engine marketing for its combined 1000 customers and 25 billion yen ($300 million USD) in annual paid search marketing.
“We selected KENSHOO because we believe it is one of the most sophisticated solution in the industry, with functionalities including real-time tracking, optimized keyword management, bid management, automatic ad updates based on real-time results, synchronization with back office systems, and actionable data to enhance the value of search, social and mobile campaigns,” said Yasuo Okamoto, Director of Internet Advertising Headquarters for CyberAgent. “With KENSHOO, we can provide superior campaign performance and better client service using it’s world class capabilities and features.”
“We are excited to learn that KENSHOO Search technology is getting more and more traction in Japan, which we consider to be one of most significant online markets” said Andrey Shirben, Partner & Head of APAC with Kenshoo, “I’m confident in Beyond Media Global’s ability to deliver excellent results to Cyber Agent, which is a recognized leader in Japanese online scene”.
KENSHOO is a global leader in online demand generation solutions with robust offerings ranging from traditional search engine marketing for the enterprise to local, mobile and social advertising. The KENSHOO Campaign Management™ Suite of solutions includes KENSHOO Enterprise™, KENSHOO Local™ and KENSHOO Social™. Based on the core KENSHOO Search™ platform, these solutions provide enterprise, agency, online directory and high volume online retail professionals the most sophisticated paid online advertising management tools in the industry, designed to minimize labor and increase ROI.
Kenshoo’s automation and optimization technology is being used on five continents, in dozens of languages and across all major channels including Baidu, Bing, Google, Yahoo, Yandex, and Facebook.
“Japan is one of the largest and most sophisticated SEM markets in the world,” said Philip G Chiu, with Beyond Media Global,” We are honored for this opportunity to be able to service and to contribute to the success of Cyberagent, the market leader in Japan.”
About CyberAgent, Inc.
CyberAgent, Inc. is a leading on-line advertising agency and media representative company. Established in 1998, and listed on the Tokyo Mothers Exchange in 2000, the CyberAgent group is committed to contributing to a new society through its work on the Internet, not only in its fields of advertising and media, but through finding promising new business and investing aggressively in developing new business. For more information, please visit: http://ir.cyberagent.co.jp/ir_e/
About Beyond Media Global Limited
Headquartered in Hong Kong with offices in Shanghai, Beyond Media Global (BMG) is the Asia Partner for KENSHOO Search, the end-to-end online marketing platform which automates the process of building and optimizing cross channel search campaigns for advertisers and agencies. Sequoia Capital and Arts Alliance Backed Kenshoo’s automation and optimization technology is being used on five continents, in dozens of languages and across all major channels including Baidu, Bing, Google, Yahoo, Yandex, and Facebook. Marquee Clients include CTRIP in China, ZUJI in Asia, leading Agencies in Australia, China, India, Japan and Singapore as well as top tier brands in Asia. For more information, call +852-2492-2229.