by Dan Berthiaume, Chain Storage Age

“EBay Enterprise partnered with Kenshoo Social, an advanced technology platform, to optimize Alex and Ani’s highly targeted social marketing campaign.The retailer currently leverages several EBay Enterprise commerce offerings, including Magento Enterprise Edition, to customize and extend its e-commerce efforts with best-of-breed capabilities such as its marketing solutions programs affiliate, search and paid social to exceed its online goals.”

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