by David Kaplan

After a few months of preparation, digital marketing tech provider Kenshoo unveiled a number of new tools this week as part of its Kenshoo Enterprise 4.7 software upgrade, including integrated organic and paid search reporting. The Israeli company, which has U.S. operations in San Francisco, New York and Chicago, as well as in China and Europe, has bulked up its service offerings, in part, due to its coveted position as in Facebook’s Preferred Marketing Developer Program.

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