Through Cyber Monday, revenues driven by paid search marketing in the U.S. increased over 25% in 2012 compared to 2011.

Download the Kenshoo 2012 U.S. Online Retail Holiday Shopping Report: Early Edition to get a breakdown of all the key SEM metrics for the season to date.

The report also includes an in-depth look at Mobile ad performance and Google Product Listing Ads.

Along with trends and insights are implications for advertisers and tips on how to capitalize on timely opportunities.

 

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